Lidia Yan: "The biggest mistake most entrepreneurs make"

"Build your company culture as early as possible. Underestimating the impact of company culture is the biggest mistake most entrepreneurs make," says Lidia Yan, Co-Founder and CEO of NEXT Trucking. Watch the full video as Lidia provides advice to first-time founders in an interview with NGP Capital Partner, David Tang.

Recorded at NGP Capital's yearly World of Connections event, in San Francisco. (November, 2018)